Top 5 Benefits of Agile Website Design – ListDen

It’s 2019 and the days of traditional web development are long gone. Today, the agile design process is the latest favorite of most website designers and web developers. Professionals are shifting from the traditional waterfall process or methodology to this new and even better methodology because of its efficiency.

Over the years, the way how website design and development projects should be approached has changed drastically. As a result, professionals are exploiting the agile methodology which is based on continuous improvement, the flexibility of input, and delivery of quality result.

Considering the need for efficiency, performance, and speed, the waterfall process is being replaced by the agile process to reduce the time and speed up delivery for the client. Although the step-by-step waterfall process still holds relevance in the market, agile has become more popular in the professional world since 2017.

What does an agile approach mean?

Agile methodology is based on an incremental method of project management. Under the agile website design, a lean version of the company’s website is launched and software changes, as well as content improvements, are made over time. This approach is better than an entirely sequential process because it’s impossible to aptly anticipate technological hurdles and users’ demands. For this reason, instead of one big launch, more and more companies, as well as developers are opting for an agile approach.

What are the benefits of Agile Website Design?

The agile approach is the best choice for your wallet as it helps avoid unwanted costs. Also, it speeds up the process by eliminating time-sucking tasks. Here are the top 5 benefits of choosing an agile approach over the old model of website design.

  1. Quick launch

The traditional website design method focuses on one big launch at the end of the project. This makes the traditional waterfall procedure time-consuming because it involves many stakeholders and multiple rounds of revisions to finalize the product. On the other hand, a great agile website design takes little time because the focus is not on publishing the final product. Instead of trying to launch a perfect website, here the website keeps evolving and changing for the better over time. Thus, agile methodology makes project launch faster launch.

  1. Offers Transparency

Most companies prefer agile methodology because it offers more transparency. Unlike the traditional approach, the agile method gives clients get a chance of full involvement in every stage of the project, from the drawing up of the project plan to creating new features.

  1. Cost-savings and faster ROI

Agile website design is iterative where you launch a lean version of your website and improve it over time. Unlike the traditional approach where you need to pay one up-front cost, agile gives you the freedom to pay month-to-month as the project progresses. Paying tens of thousands of dollars at once can be risky because the final product may fail to generate the desired outcome. But agile design reduces this risk and saves money that might go for redesign costs. This saved money can be used for more valuable lead generation assets such as blog posts and paid marketing campaigns.

  1. Improved Quality & Better Results

The biggest reason to ditch the traditional method is to achieve better quality. Since the agile design methodology gives a room for regular testing, the final outcome is way better than the waterfall approach. The tests, reviews, and improvements during iteration produce high-quality website design because the faults get fixed along the way. As compared to the agile website designing method, the traditional website design gives no idea how your new website will perform.

  1. Growth in KPIs

Another benefit of agile website designing is the opportunity of KPI growth. This method helps in monitoring the performance of your website by running tests. You can make changes and improvements such as changing the design, adding calls-to-action, and SEO improvements like interlinking and new content publishing.

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